In the News

New York Times Attempts to Rebrand NACs

New York Times Attempts to Rebrand NACs

The New York Times (NYT) has picked up the torch of the defeated Natural Asset Companies. In an article entitled “Nature Has Value. Could We Literally Invest in It?,” published February 18th, the news outlet asserts that “‘Natural asset companies’ would put a market price on improving ecosystems, rather than on destroying them.”

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Ecosystem Accounting Challenged by Financial Fairness Alliance

Ecosystem Accounting Challenged by Financial Fairness Alliance

Justin Bis, director of the Financial Fairness Alliance (FFA), stated that the “elites” have not conceded defeat, despite the withdrawal of the Natural Asset Company (NAC) proposal. In a recent opinion piece penned for the Washington Examiner, Bis claimed that the new concept of “Ecosystem Accounting” is their next move, an approach he criticizes as being based on misleading statistics rather than factual data.

“Justin Bis said, “In this Orwellian world, fueled by fuzzy numbers and misleading statistics, accounting is no longer a recording and analysis of facts, it is an appendage of the state ready to justify anything”, said Justin Bis.

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